Our latest ideas and insights on:

Brand Strategy

New Book Shows CEOs How to Harness the Power of Brand

David Kincaid’s New Book Shows CEOs How to Harness the Power of Brand

The Brand-Driven CEO: A Forbes Interview with David Kincaid

L5 Work: The Importance of Building Global Awareness Within the Education Sector

Building a Brand Movement

Episode 12: Building an Unconventional Brand with Carinne Chambers-Saini, Part 2: What it Takes to Build and Refine a Strong, Unconventional Brand Through a Movement

Episode 11: Building an Unconventional Brand with Carinne Chambers-Saini, Part 1: A Journey of Resilience, Passion, and Determination

The Voice of Retail Podcast: Perspectives on the Changing Consumer in the COVID-19 Era

Is Your Strategy Still Relevant?
How COVID-19 Has Changed Customers’ Drivers of Choice

“Building an Effective and Authentic Newcomer Strategy”, Q&A with Hua Yu, Managing Partner of Level5 Strategy

Building an Unconventional Brand Requires a Movement: An Interview with Carinne Chambers-Saini

Keep it Simple, and Keep it Consistent: Why Brands That Consistently Deliver on Their Promise Today Will Recover Faster Tomorrow

Will Your Brand Survive the Pandemic? The Rising Importance of Meaningful and Impactful Customer Interactions

Staying afloat in this Pandemic as a Small Fish

Staying Afloat in This Pandemic as a Small Fish

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