Level5 Leaders’ Forum: How Data Drives the Customer Journey

On October 1st, 2019, Level5 hosted its annual leaders forum. This year’s topic is one of increasing importance and prevalence – How Data Drives the Customer Journey: What You Need Know About Usability, Scale and Privacy.

Level5 brought together an intimate expert panel to discuss the vital role that the following key areas play in today’s digital, data-driven age:

  • Relevancy: Making smart choices – which metrics capture the key elements of your customer journey
  • Scale: Extracting impactful customer journey insights from a sea of available data
  • Privacy: Keeping your organization on top of an ever changing and complex world of customer data privacy

With featured speakers from Google, Loblaw Companies Ltd, Torys and Level5 Strategy, the participants had the opportunity to listen to and engage in dynamic and thought-provoking discussions about the growing role of data in strengthening brand’s customer journey.

Exchanging knowledge, making connections, developing contacts – it was a highly stimulating and productive event that aims to help businesses achieve profitable growth.

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