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Strategy

6 Principles to Guard Against a Do Nothing Strategy

We maintain 6 principles to transformative strategic planning that have helped clients align their organization and develop transformative strategic plans.

RockStarDecember 10, 2020

Strategy

10 Reasons Why Your Strategic Plan Was Built to Fail

Effective strategic planning helps companies establish organizational alignment and realize sustainable long-term growth.

RockStarNovember 30, 2020

Experience Strategy

E-Commerce is Rising in Importance – But So Are Customers’ Expectations

A multichannel strategy is a must-have in this challenging time. Find out why eCommerce is especially important to consistently delivering their brand promise.

RockStarOctober 27, 2020

Strategy

The Brand-Driven CEO:
A Forbes Interview with David Kincaid

Recently, Level5 Strategy Founder David Kincaid was interviewed by Forbes on his latest book, “The Brand-Driven CEO”.

RockStarOctober 7, 2020

Strategy

The Importance of Building Global Awareness Within the Education Sector

At the Level5 Strategy Multicultural Leaders Forum, Winnie Wong, CMO at OCAD University, describes the importance of building an international brand awareness in the education sector through partnerships and alumni storytelling to enroll more international students.

RockStarOctober 6, 2020

Strategy

Strategically Engaging New Canadians Through Their Channels

In this video, Seanna Millar describes how Level5 Strategy helped SickKids Foundation expand its base of donors to increase engagement and enhance communication among new Canadians.

RockStarSeptember 15, 2020

Strategy

Building an Effective and Authentic Newcomer Strategy

Hua Yu, Managing Partner of Level5 Strategy, discusses how the strategy geared to new immigrants differs from other strategies and why The Value of a Promise Consistently Kept™ still resonates.

RockStarJuly 30, 2020

Strategy Experience

Customer Centricity:
Building a Customer-Centric Organization

This three-part series explores Level5 Strategy's approach to building a customer-centric organization. It frames how to determine your customers' rational and emotional expectations, and, more importantly, where along their journey these expectations matter most.

RockStarJune 10, 2020

Experience Strategy

Customer Centricity Part 3:
Operationalizing a Customer-Centric Organization

This paper is the third of a three-part series providing insight into how organizations can deliver a transformational customer experience by more clearly aligning their customer journeys to their market-facing promise.

RockStarJune 4, 2020

Experience Strategy

Customer Centricity Part 2:
Designing for Customer Needs Where and When It Matters Most

This second installment in Level5 Strategy’s three-part series provides insight into how organizations can deliver a transformational customer experience by effectively designing customer journeys that align with key drivers and their brand’s market-facing promise.

RockStarApril 16, 2020

Strategy

6 Principles to Guard Against a Do Nothing Strategy

10 Reasons Why Your Strategic Plan Was Built to Fail

E-Commerce is Rising in Importance – But So Are Customers’ Expectations

The Brand-Driven CEO:
A Forbes Interview with David Kincaid

The Importance of Building Global Awareness Within the Education Sector

Strategically Engaging New Canadians Through Their Channels

Building an Effective and Authentic Newcomer Strategy

Customer Centricity:
Building a Customer-Centric Organization

Customer Centricity Part 3:
Operationalizing a Customer-Centric Organization

Customer Centricity Part 2:
Designing for Customer Needs Where and When It Matters Most

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Level5 is a leading strategy
consulting firm focusing on
helping clients in complex
organizations develop
strategies that stick.