Insights Archives

Experience Insights

Rethinking the Lottery Proposition: New Players, New Realities, New Dreams

With younger Canadians 1/3 less likely to play the lottery, Efram Lebovits, Laura Richard, Evin Demirli, and Andrei Flueraru dive into the evolving dynamics and discuss what this means for the future of lotteries in our latest edition of The Level5 Strategy Perspective.

Aaron InocencioNovember 30, 2023

Experience Insights

Evolving Customer Experience in Financial Services: Insights from the CXFS Summit

Principal Laura Richard recently participated in the annual Customer Experience for Financial Services (CXFS) Summit in Toronto, including hosting a fireside chat titled ‘Mapping the Customer Journey for an Improved Customer Experience’.

Aaron InocencioNovember 9, 2023

Illustration of various travel items in the tourism industry.

Insights Transformation

Navigating Emotional Decision-Making in the Travel and Tourism Industry

Despite economic headwinds in 2022 and 2023, the tourism industry remains resilient thanks to several factors that are reshaping the industry.

Aaron InocencioSeptember 6, 2023

Insights Strategy

Playing to Win: The Ideal Sportsbook Brand in a Nascent, Crowded Market

As the legal market for online gaming in Ontario moves into its second year, the market experiences growth and stability. With anticipated brand consolidation, exits, and new provincial markets opening up, the question arises: How will the dozens of competitive sportsbooks set themselves apart?

Aaron InocencioJune 22, 2023

Insights

Opportunities for Increasing North American Lottery Sales Among Younger Consumers

Gen Z and Millennial consumers are re-shaping industries with their habits and preferences – and industries must adopt new strategies and approaches to attract and retain these customers. The lottery sector is no exception.

Aaron InocencioOctober 14, 2022

Insights

How the Lottery Industry Can Embrace Gen Y & Z: Relevance and Purpose

“Gen Y and Z habits and preferences are causing rapid change across sectors, which leaders I work with in the lottery sector are proactively embracing to secure the sector’s future.”

shahryarOctober 3, 2022

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Insights

Rethinking the Lottery Proposition: New Players, New Realities, New Dreams

Evolving Customer Experience in Financial Services: Insights from the CXFS Summit

Navigating Emotional Decision-Making in the Travel and Tourism Industry

Playing to Win: The Ideal Sportsbook Brand in a Nascent, Crowded Market

Opportunities for Increasing North American Lottery Sales Among Younger Consumers

How the Lottery Industry Can Embrace Gen Y & Z: Relevance and Purpose

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ABOUT US

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Insights

Rethinking the Lottery Proposition: New Players, New Realities, New Dreams

Evolving Customer Experience in Financial Services: Insights from the CXFS Summit

Navigating Emotional Decision-Making in the Travel and Tourism Industry

Playing to Win: The Ideal Sportsbook Brand in a Nascent, Crowded Market

Opportunities for Increasing North American Lottery Sales Among Younger Consumers

How the Lottery Industry Can Embrace Gen Y & Z: Relevance and Purpose

Recent Posts

Recent Comments

Popular Posts

Categories

ABOUT US

JOIN OUR TEAM

LEVEL5 STRATEGY

SIGN UP TO RECEIVE UPDATES

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