"My upbringing really defined me. From a very young age, it was apparent to me that my parents were very involved in volunteerism, they were chairs of boards, and volunteers at many organizations and non-profits."
Managing Partner Hua Yu explores the changing dynamic of partnerships between brands and athletes. For instance, Team Canada joined forces with Lululemon on a multi-year Olympics partnership that started with the 2022 Winter Games.
Earlier this year, Level5 Strategy Managing Partner Hua Yu hosted a three-part series with SME founders and CEOs to discuss how they’ve led their businesses and what insights they have about success in the post-pandemic market.
COVID has changed the way we do business from many perspectives, including the perspective of women business owners. Many female entrepreneurs are navigating the complexity of the new normal while disrupting the status quo – and upending the rules of the game.
Level5 is an insights-driven management consultancy. We help our clients unlock sustainable, profitable growth and exceptional value by specializing in strategy and transformation through the lens of their brand. We inspire our clients, and each other, to grow and thrive.