Strategy

The Brand-Driven CEO
Episode 3: Managing Your Brand as an Asset

How can an organization successfully extract value from its brand after realizing it is an asset?

PixelPerfectSeptember 9, 2019

Strategy

The Brand-Driven CEO
Episode 2: The Value of a Brand

In this episode, David Kincaid dissects this definition looking at how each part drives success in the market.

PixelPerfectAugust 19, 2019

Strategy

The Brand-Driven CEO
Episode 1: Brands and the Role of the C-suite

David Kincaid explores the loneliest job in the world – the CEO. He examines the plethora of challenges that a modern-day CEO faces, in particular, searching for growth opportunities.

PixelPerfectJuly 30, 2019

Experience Strategy

Strategy Lounge:
Episode 4 — How Agile Supply Chains are Enabling Today’s Dynamic Customer Journey

What happens when customer experience, digital, omnichannel fulfillment, dynamic supply chain demands and a retailer’s brand promise all collide? How do you mitigate the issues and learn from the best?

PixelPerfectJuly 2, 2019

Customer Centric concept. Arrows on pages.

Experience Strategy

Customer Centricity Part 1:
Customer Experience Re-imagined

This first of a three-part series takes a closer look at “The Irrationality of Delight” and “Journeys in Isolation,” showcasing the interaction points and customer needs that matter most.

PixelPerfectJuly 1, 2019

Strategy

Strategy Lounge:
Episode 3 — How Canadian Tire Retained its Title as Canada’s Most Valuable Retail Brand

In this episode we talk to Managing Partner and President of Level5 Strategy, Ian Madell, to discuss how technology will continue to force adaptation for retailers.

PixelPerfectJune 19, 2019

Strategy

Strategy Lounge:
Episode 2 — Why Tim Hortons is the newest coffee “darling” in China

In this episode of the podcast we will be discussing how Tim Hortons leverages their multicultural strategy to grow their brand globally.

PixelPerfectMay 29, 2019

Strategy Experience

Interview with Susan O’Brien:
How Canadian Tire stays as Canada’s Strongest Retail Brand

Level5 sat down with Susan O’Brien to discuss how Canadian Tire has grown its brand value and strength year over year.

PixelPerfectMay 8, 2019

Strategy

In Shanghai, Why Tim Hortons is the Hottest Brand on Earth

When Tim Hortons opened its first Chinese store in Shanghai on February 26, 2019, it received an incredible warm welcome from Chinese consumers – some lined up for 18 hours just to try a Tim Hortons coffee.

PixelPerfectMarch 7, 2019

Strategy

From Fintech to Finlife: What Can Canadian Banks Learn from this Emerging Trend in China?

What exactly is Fintech and how can it be changing our daily lives, not just banking?

PixelPerfectAugust 28, 2018

Strategy

The Brand-Driven CEO
Episode 3: Managing Your Brand as an Asset

The Brand-Driven CEO
Episode 2: The Value of a Brand

The Brand-Driven CEO
Episode 1: Brands and the Role of the C-suite

Strategy Lounge:
Episode 4 — How Agile Supply Chains are Enabling Today’s Dynamic Customer Journey

Customer Centricity Part 1:
Customer Experience Re-imagined

Strategy Lounge:
Episode 3 — How Canadian Tire Retained its Title as Canada’s Most Valuable Retail Brand

Strategy Lounge:
Episode 2 — Why Tim Hortons is the newest coffee “darling” in China

Interview with Susan O’Brien:
How Canadian Tire stays as Canada’s Strongest Retail Brand

In Shanghai, Why Tim Hortons is the Hottest Brand on Earth

From Fintech to Finlife: What Can Canadian Banks Learn from this Emerging Trend in China?

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